The rise of independent designers and brands
The traditional product design model is restricted by the inherent reduction mode of production, and the professional designers who are highly related to the manufacturer’s interests dominate the product design. With the maturing of 3D printing technology, independent designers will become less and less dependent on the traditional processing industry.
Because of the production mode, the designer to put their ideas into actual products must work with manufacturers in the money to pay the costs of production must also prevent the moment due to quality defects caused by the poor information exchange, thus wasting a lot of time and energy that could be used for the creation of. As a result of the production of small quantities of products in a mass production mode, the price of the final goods is higher, thus affecting the promotion of products and brands.
The future of 3D printing technology allows designers to make their own design works, and then through traditional channels or network platform for sale. Designers can make production according to orders, achieve zero inventory, avoid commercial risks.
The rise of social design
Because of the monopoly of the production chain, the design and development of the product is dominated by the enterprise at present. The specific process is executed by the designer, and the consumer can only accept the result passively. This situation separates the relationship between consumer demand and product design.
With the rise of 3D printing, the pattern of manufacturing has changed from centralization and mass specialization to decentralized and small batch manufacturing. Each consumer is likely to become a designer and producer, especially for leading users who have a strong sense of innovation and have some design and research and development capabilities. As predicted in the third wave, consumers will exert more influence on the production process of consumer goods, thus becoming “producing & consumers”.
In the post industrial era, in fact, everyone is a designer, that is to say the design is non intensive, traditional designers no longer rely on their own strength to complete the design of independent design, but began to play the role of the organizers, to establish a good community, effective organization design platform.
With the 3D printing technology brought about by social manufacturing, a new social design model – “design crowdsourcing” will also be popular. Crowdsourcing refers to the practice of a company or organization in which outsourced design tasks are carried out in a free and voluntary form to a specific public network.
Such as the establishment of product design ideas in the 2009 United States Quirky company through the network media to receive the public to submit, and by the company’s registered users to comment and vote, so a week to pick out a product for 3D printing production, to participate in product design and process of revision Crowdsourcing who can share 30% of turnover.
This novel design Crowdsourcing model to break the monopoly of the previous professional design team of the product design process, has injected new vitality into product innovation, so that the product design and the demand of consumers more closely together.
Future 3D printing technology outlook
The future 3D printing technology not only fundamentally changed the modern manufacturing model which lasted for nearly a hundred years, but also affected all aspects of the design field from the deep. Designers of the future will no longer put their imagination firmly in the cage of the product processing technology, and designers’ imagination and creativity will be unprecedentedly stimulated.
Independent designers can rely on 3D printing technology to turn their creativity into real products, thus producing a large number of independent designers and design brands. The social trend of design will break the rigid structural division of the past design organizations, and consumers have the power to design and produce products themselves.